CCTV News
On February 23, CCTV News reported the event that Haier was nominated the World's 100 Most Recognizable Brands.

CCTV Economic News
On February 20, CCTV Economic News interviewed Haier CEO Zhang Ruimin for the event that Haier was elected the World's 100 Most Recognizable Brands.
The most influential Chinese language Newspaper in Canada
New Star Times
Haier was the only Chinese company nominated for the World's 100 Most Recognizable Brands.